Japanese investment firm Metaplanet announced Monday that it has finalized an exclusive agreement with BTC Media to launch Bitcoin Magazine in Japan.
The company first agreed to the deal in July, signing a memorandum of understanding. The agreement was announced publicly at the famous Bitcoin Conference in Nashville, Tennessee, where Donald Trump gave the opening speech on July 27.
The partnership aims to provide high-quality, localized content to the Japanese Bitcoin community. In particular, it will include interviews with prominent Japanese Bitcoin figures. Special publications and interactive online sessions are also planned .
“As Japan’s influence on global finance grows, Bitcoin Magazine Japan will be a reliable source of news, analysis and educational content on Bitcoin,” – Metaplanet said.
In addition, Metaplanet has announced its readiness to launch the magazine in the first quarter of 2025. It has begun recruiting for editorial, content creation, business management and social media positions.
Bitcoin Magazine was one of the first publishers to focus exclusively on news about bitcoin and digital currencies. It was founded in 2012 by Vitalik Buterin, Mihai Alisie and others. The magazine is now run by BTC Media, based in Nashville, Tennessee.
Earlier this year, the magazine launched Bitcoin Magazine Pro. It offers institutional grade research and market analysis for bitcoin and traditional finance. The platform provides subscribers with real-time data, advanced charting tools and additional resources for investing in bitcoin.
Meanwhile, Metaplanet recently revised its corporate strategy to include bitcoin as a major component of treasury reserves, taking inspiration from companies such as MicroStrategy . The decision takes advantage of bitcoin’s unique characteristics, such as its limited supply and independence from monetary policy, to address Japan’s economic challenges, including the volatility of the yen and significant government debt.
In addition, the company aims to increase shareholder value and strengthen its long-term investment strategy. As of November 25, the company held 1142 Bitcoins worth about $111.7 million in the current market.